A brand launch is just as important to a company as the brand development.
When you launch a new brand, you are announcing to the public a new and improved version of who you are. It's a pretty big deal. It's also a time to get the rest of the company behind the new look and feel and generate some internal excitement.
Suburban Companies came to kor group needing a new name, a new brand and a new website. It wasn't long before Suburban Integrated Facilities Resources was born; and what better way to launch a new brand and website than with a party? kor designed Suburban's internal and external brand launch mailing and e-blast. With our suggestions, they took it a step further with branded m&m's candy, cupcakes, water bottles and even balloons. Kudos to the entire Suburban team for a successful & fun launch party! Thank you for allowing us to be a part of such an exciting celebration - we had a blast!